Author. Publisher. Changemaker.
Ingenium Books Podcast

How to Reach the Wall Street Journal Bestseller List: Advice from Ingenium Books

Uncover the key to indie author success: reaching Wall Street Journal Bestseller status.
In this episode, you will be able to:
• Uncover the winning formula for achieving Wall Street Journal Bestseller Status as an indie author.
• Equip yourself with the skills to create a book launch team and implement a successful content strategy.
• Recognize the essential nature of book reviews for sales success and credibility.
• Identify the right audience and find the book that speaks to their interests.
• Utilize paid advertising and email marketing techniques to watch your book sales soar.

My special guest is Nancy Cavillones.

Nancy Cavillones, a former teacher and publishing industry professional, brings a wealth of expertise to the table. Having worked with publishers and authors alike, Nancy is adept at developing and executing bestseller campaigns for indie authors. Her keen understanding of the publishing landscape and dedication to achieving results make her an invaluable asset to the Ingenium Books team, where she has contributed to successful Wall Street Journal bestseller campaigns.

Together, Boni Wagner-Stafford and Nancy Cavillones have indie authors achieve Wall Street Journal bestseller status. Through Ingenium Books, they provide comprehensive support, including devising content and PR strategies, engaging launch teams, and securing endorsements from influential figures. Their collaborative approach and deep understanding of the publishing industry enable them to guide authors on their journey to bestseller success.

The key moments in this episode are:
00:00:06 - Introduction

00:02:02 - Why Authors Want to Achieve Bestseller Status

00:05:38 - Starting a Wall Street Journal Bestseller Campaign

00:12:38 - Content Strategy

00:19:02 - PR vs Social Media

00:20:13 - Book Reviews

00:26:05 - Email Blasts

00:29:27 - Conclusion and Farewell

The resources mentioned in this episode are:
• Purchase the book on Amazon or Barnes and Noble.
• Leave a review on Amazon or Goodreads.
• Share social media posts about the book on your own profiles.
• Join the launch team to get exclusive content and early access to the book.
• Recommend the book to friends and family.
• Book the author for speaking engagements or interviews.
• Sign up for the author's newsletter to stay up-to-date on future projects.
• Follow the author on social media for more content and updates.
• Attend book signings or other events featuring the author.
• Gift the book to someone who would enjoy it.
Connect with me here:
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