The Art of Sales Communication: Empowering Authors Through Data Insights - David Morris
Join us as David Morris, an independent publisher, shares his insights on the importance of understanding sales data and effectively communicating it to authors. But what happens when an author receives unexpected sales feedb...
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Join us as David Morris, an independent publisher, shares his insights on the importance of understanding sales data and effectively communicating it to authors. But what happens when an author receives unexpected sales feedback that leaves them questioning their future in the industry? Find out in this episode of The Ingenium Books Podcast.
"In this small publishing environment, you have the opportunity to fix things. You can create a new model. You can work more quickly. I can pass more money on to authors. I can give far more attention to authors." - David Morris
If there is someone who appreciates values in the realm of independent publishing, it has to be David Morris. With a noteworthy career in executive roles in publishing, he brings a unique and broad perspective to the independent publishing landscape. His venture, Lake Drive Books, is a testament to this unique blend of knowledge and experience. David has been dedicated to understanding sales data and distilling it into meaningful insights for his authors, making him an indispensable resource for beginners and seasoned authors alike. .
In this episode you will:
- Uncover truths about the dynamic world of publishing, both its challenges and opportunities.
- Explore why an author's network can amplify an author's reach and impact.
- Understand the merit of long-haul commitment and why it's central to an author's success.
- Unravel how publishing can bridge gaps, forming a knowledgeable and empathetic community.
The resources mentioned in this episode are:
- Visit the website of Lake Drive Books to discover their collection of books that help people heal, grow, and discover: https://www.lakedrivebooks.com/
- Subscribe to the Ingenium Books Books podcast to listen to more conversations with authors, publishers, and changemakers: https://www.ingeniumbookspodcast.com/
- Connect with David Morris on Hyponymous Consulting to learn more about his work as a literary agent and his expertise in helping authors and books that promote personal growth, healing, and discovery: https://www.hyponymous.com/
- Focus on building your online platform as an author, including developing an email list, engaging with your audience on social media, and offering valuable content and insights to attract readers to your books.
- Recognize that establishing an audience and achieving sales success in book publishing takes time and persistence. Avoid magical thinking and embrace the long game approach to building a following and growing your sales.
Thanks for listening! Find us wherever you get your podcasts. Subscribe to our YouTube Channel (@ingeniumbooks) or visit our website at ingeniumbooks.com.
· https://ingeniumbookspodcast.com
· https://www.linkedin.com/company/ingeniumbooks/
· https://ingeniumbooks.com
· https://www.facebook.com/ingeniumbooks
· https://www.youtube.com/@ingeniumbooks
· https://www.twitter.com/ingeniumbooks
· https://instagram.com/ingeniumbooks
David Morris
Publisher | Author | Literary Agent
David Morris is the author of Lost Faith and Wandering Souls: A Psychology of Disillusionment, Mourning, and the Return of Hope. He is the publisher of Lake Drive Books and a literary agent at Hyponymous Consulting, two innovative ventures working together to specialize in authors and books that help people heal, grow, and discover. David holds a PhD in psychology and religion from Drew University. He lives with his wife in Grand Rapids, Michigan, and they have two daughters. Visit davidrmorris.me.
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