Publishing Episodes
The Art of Sales Communication: Empowering Authors Through Data Insights - David Morris
Join us as David Morris, an independent publisher, shares his insights on the importance of understanding sales data and effectively communicating it to authors. But what happens when an author receives unexpected sales feedb...
Expert Tips from Jane Friedman: How to Navigate the Publishing Industry and Create a Buzz
In this episode, Jane Friedman shares valuable advice on publishing and marketing for authors. Discover how to find your book buying audience, plan successful book launches, and the role of literary agents. But what happens w...
Unveiling the Future: How AI is Reshaping the Publishing Industry with Jane Friedman
Have you heard these myths about the impact of AI on the publishing industry? Myth #1: AI will replace authors, leaving them without a job. Myth #2: AI-generated content will flood the market, making it difficult for publishe...
Discover the Power of Preparation in Publishing
Authors, are you tired of hearing these myths about launching your book? Myth #1: Launching a book is a one-time event. Myth #2: It's best to focus solely on writing and worry about marketing later. Myth #3: Preparing the mar...
Finding Passion and Purpose in Publishing
First up, it's a new season and a new name! Boni and John discuss the reasons for the name change from The Empowered Author Podcast to the Ingenium Books Podcast. Then we dive in to the wonderful ways to find passion and purp...
Your Book Launch Street Team: A Case Study
There's a really good reason that traditional and hybrid publishers leave plenty of time between the book being finished and the actual publish date: and that's to give launch marketing and street team efforts sometime to wor...
Publishing Contracts
If you're an author, or you're working toward becoming an author, you can't get very far down the road before you encounter publishing contracts. Perhaps your eyes glaze over and you just sign what's in front of you, or your ...
What is Hybrid Publishing
Boni and John from Ingenium Books discuss a relatively new trend in publishing: hybrid or partnership publishing. Actually, hybrid publishing has been around for a long time: it's been a model selectively employed by traditio...
Ten Publishing Lies Told to Indie Authors
Let’s debunk some of the most pervasive myths and look at the top ten publishing lies told to indie authors. If you’re a novice to publishing, you’ve probably already come across a ton of conflicting information. A big reason...
Demystifying Royalties
Have you heard the myths surrounding royalties in book publishing? As an indie author, it's important to know the truth in order to optimize your earnings. Myth #1: Traditional publishers offer higher royalties than self-publishing. Myth #2: Royalties are set in stone and non-negotiable. Myth #3: Royalties are calculated based solely on book sales. The truth is that there are many factors that affect royalties, how they're calculated and paid. In this discussion, John Wagner-Stafford w…
Ins and Outs for Authors Seeking Agents
A common desire for authors, indie, aspiring, or otherwise, is to find a literary agent that will help them secure a publishing deal. Maybe even with one of the Big Five or New York publishing houses. But are agents still rel...
Do You Really Need Permission to Use That Quote?
I'm sure you've read books written by authors who have chosen to include quotes from someone else... usually someone well known. Sometimes they're at the start of each chapter, sometimes they're buried deeper inside the conte...
Case Study: Creating, Publishing, and Selling Journals
People are buying trackers and workbooks and journals to help with everything from goal-setting to weight loss. If you repeatedly use any questionnaires, documents, or processes in the course of your business, have you ever t...
Behind the Scenes at Ingenium Books
So many cool and exciting things happening behind the scenes—just a quick introductory snapshot from Boni and John. Coaching and courses and podcasts, oh my! Support the show Thanks for listening! Find us wherever you get you...
Publishing Industry Insider Secrets Every Indie Author Should Know
Join us for an illuminating chat with David Morris, former VP and Publisher for Zondervan Publishers, a division of HarperCollins Christian, and now founder of Hyponymous Author and Publisher Consulting. What do traditional p...